Dirk Knemeyer

A Gentler Future for Knowledge Work, January 5, 2017

The French law really struck a personal note for me. The reason for that is when I was younger, it’s less over the last few years, but when I was younger I was basically working 17 hours a day.

I would be spending a little bit of the time with family, but even when I’m there the email’s going and if something important comes in I’m going to respond to it. There’s someone who I worked with for a long time, worked very closely, and certainly email was a big part of our communication. Probably more so for me, I’ve always been a heavy email-er, I’m introverted, it just email as a medium suits me pretty well. There came a point his wife wrote me and said, “Dirk, you can’t send emails on the weekend anymore.” She said, “All weekend emails flow in from you with all these big initiatives, requests, things to do, and my husband gets more and more stressed. More and more anxious. More and more unhappy, because your emails keep coming in.” She said, “You just, you just can’t do it anymore.”

I was in my 30s at that point and so you know I had been emailing my way, which is 24/7 essentially for many years. Just oblivious to the possibility that for another person, that flow of communication in certain times, in certain volumes, would be a negative. Would be something that had a deleterious effect on them, because at that phase of my life I was just sort of wired to be always working, always going, it wasn’t, it may have been subconsciously and internally stressful for me in ways I wasn’t in touch with. Consciously when emails would come in I didn’t feel stress, I just attacked them, I just took them, I just went right to them. The metaphor I’ve used for email is tennis. It’s like playing tennis. I would run around the court making sure the balls were always in the other people’s court, basically.

Fast forward now to today, and France is identifying the fact that email, receiving email, feeling the compulsion to respond to email, the requests that email may contain that spur someone to other action at certain times, in certain proportions, isn’t good for you. It’s unhealthy in ways large or small. I think that’s an important recognition. I don’t think that the French law, you know, you said the sort of- we don’t know yet, is it just one little thing, is it visionary. It’s probably one little thing. France has been a trailblazer in affecting labor law that basically no-one else adopts, right? France famously did the 30 hour work week I don’t know how many years ago, but sometime this decade. You know, nobody else is doing that, or maybe there’s a few small countries. But, the main pillars of the economy certainly are not. They’re going by the old rules, and the old modes.

I’m happy that this law is sort of making us think more about the impacts of modern technology on human life. First world life to make it more specific. But, I don’t think that this law in and of itself is going to amount to a sea-change of any sort.

I think things are going to get on differently now then in the earlier industrial revolution and there’s a few reasons why. Number one is at that time, the worst part of your life was work. You would go in, you’d lose fingers, you wouldn’t be able to sleep, it was human slavery, human torture, human- I mean it was really, the worst part of your life was the work experience. Now, the worst part of your life is not the work experience. So yeah I know, using email as the example, it can be stressful to get email at night. It can be stressful to get email on vacation, on the weekend, yadda, yadda, yadda. But, that’s not the worst part of our lives. The worst part of our lives is not the work part, it’s the life part. It’s the fact that we’re addicted to sugar. It’s the fact that we’re addicted to salt. It’s the fact that we are addicted to the call of the new. It’s the fact that we are in this broken capitalist paradigm that makes us fat, that makes us inattentive, that makes us feel unfulfilled.

There were enormous reasons why the industrial revolution needed to be reformed, and the inhumanity of work needed to be brought more in line with what’s appropriate. But, it’s so much farther down the list now. The issues we have, or rather some of the personal things that I said, or some of the more systemic things around global warming. Like, the fact that email stresses us out is just not a big deal on the list, whereas child labor laws and some of the things that didn’t exist over a 100 years ago, like the absence of those, were more sort of at the fulcrum of what was wrong with civilization.

The things that are wrong with civilization now are really far removed from the plight of the digital worker. Which, is not to say that those aren’t negative things, but it’s going to be a lot harder to coalesce around that as the rallying cry in this environment of plenty, and where the real issues and the real things that are killing us are happening at a very different level.

When I walk into a store, they have a sensor that records the person walked into the store; is that inclusive in my data? When I’m out on the street there are cameras filming, and some of them can make out my face and could come in tight on my face, and that’s data out there. Is that my data? To me that’s the trickiest, because it requires a crisp definition of what, quote unquote, your data is. I haven’t seen a good thesis for what that should be, and I think getting to the bottom of it is going to be tricky.


Why Companies Become Bad, October 22, 2015

When I think of CEOs who, big company CEOs who I find admirable. I mean one of them who I would have said in the past was Jeff Bezos. Started a book selling company. Seems like a nice geeky guy. The way Amazon behaves now, if you had Jeff Bezos sitting in his garage 20 years ago, he would have said his company would never behave that way, but here it is. Here’s Amazon freezing out competitors with bullying business tactics if people don’t do things exactly the way they want they get shut down and shut out with strong-arm strong-handed crap. That guy before he was the CEO of this conglomerate never would have stood for it, and now he’s presiding over the company that’s doing it. I mean you name for me a big company that’s really doing it differently, that really is, because I don’t think they are. I think that once a company gets to a certain size it goes down the path of evil. Evil is probably too loaded of a word. It goes down a path of badness. Even if your motto is not do evil, right?

I can only guarantee it’s financially driven. They’re saying, “Uh-oh, we’re starting to see a drop off in customers, and we’re getting these reports of all these pissed off customers about this customer service thing.” ROI-wise, if we are not losing these customers we’re gaining more if part of it is this on-shore call center. Those are the kind of … There’s nobody saying, “You know what? I went through our system and it sucks. I went through it myself four hours, miserable, we’re not putting our customers through this. We’re going to do a better way because it’s the right thing to do and it will make us a better company ultimately.” That’s not it. It’s all the accountants, the bottom line, that’s the problem. Darkness comes from that mentality. Darkness comes from the bottom-line mentality because it strips out the empathy, it strips out the compassion, it strips out the service for the consumer and it focuses on the profits for the organization.

The Mainstreaming of Cyborgs, December 28, 2014

I think what will happen in 2015 is the media coverage is going to become really more extensive, that we’re going to see stories in mainstream media as well as certainly more technical media. We’ll see a lot more of it in things like Fast Company, of course, but even in mainstream media of the emerging class of cyborgs.

When I first thought about this when I was doing my predictions a few months ago, very shortly thereafter I saw a story on CNN where they were talking about a cyborg. It was just ridiculous where they had this guy and he had this thing attached to the back of his neck and this hoop came over the top of his head, right in front of his face. I go, oh, my God, they’re calling this a cyborg. This just in: it’s ridiculous. I’m sure there’s some functional benefit from it, but the usability and the unrealistic nature of the device is just goofy. But they were calling it a cyborg. There is a mainstream media example of a cyborg, and it’s just going to increase. The devices are going to be less goofy, they’re going to be more useful, they’re going to be more integrated. That word cyborg and examples of cyborgs are going to become more and more and more common.